Symbols. Our portfolio of brands.
There are a number of symbols that are part of the new brand.
Corporate Brand: The Community Futures ‘leaf’.
The central symbol of the Community Futures corporate brand is a leaf that creates the letterforms “C” and “F”. The leaf signifies growth and vitality.
The tagline, “Growing Communities One Idea at a Time”, reinforces our ‘locally driven’ strength, focuses on community development and the creative spirit of small business entrepreneurship.
The structure of the logo allows for maximum flexibility. It enables us to incorporate provincial and regional place names and program titles, while maintaining overall consistency.
